The Rally

Shitbox Rally is not a race, rather a challenge to achieve the unthinkable… To drive cars worth just $1,500 across Australia via some of its most formidable roads, all in the name of charity.

This rally is for those who want to have an adventure, have fun, who crave something different, who want to make new life long friends, take part in something memorable but most importantly, it’s for those who want to raise much needed money for charity.

Shitbox Rally was founded by James Freeman after he lost both of his parents to cancer 12 months apart. James and his family nursed their parents through the last stages of their lives. When his Dad passed away, he was devastated. It was a dark time, and James needed something to excite him and help him to make a difference.

Shitbox Rally has always been about having fun, and not taking the serious task of raising money for cancer research too seriously. He spent months working out how the rally would work, and how to make the experience a real challenge for participants. He knew he’d need support to grow awareness of and participation in the rally organically… The more ridiculous the concept was, the better.